The Zambezi creative team tasked Archer to bring to life a fast-paced Edgar Wright inspired anthem for the Staples TRU RED office supply line. It called for high-octane energy, seamlessly weaving WFH, office environments, and the late-night entrepreneur lifestyle into one edit that speaks to a collective passion, work ethic, and team effort.  Archer conceptualized their pitch into storyboards and brought the electricity and energy into every scene.

Credits

Director Kristyna Archer
Client TRU RED by Staples
Agency Zambezi LA
DP Michael Lockridge
Production Design Concretestem